|
Click
here for construct definitions
*
Source:
Brown, S.A. and Venkatesh,
V. “Model of Adoption of Technology in the Household: A Baseline
Model Test and Extension Incorporating Household Life Cycle,” MIS
Quarterly, 29, 2005, 399-426. [Abstract]
Applications
for personal use: The
extent to which using a PC enhances the effectiveness of household
activities.
Utility
for children: The
extent to which using a PC enhances the children’s
effectiveness in completing homework and other activities.
Utility
for work-related
use: The
extent to which using a PC enhances the effectiveness of performing work-related
activities.
Applications
for fun: The
pleasure derived from PC use. These
are specific to PC use, rather than
general traits.
Status
gains: The
increase in prestige that coincides with the purchase of a PC for
home use.
Friends
and family
influences: The
extent to which members of a social network influence
one another’s behavior. In this case, the members are friends and family.
Secondary sources’
influences: The extent to which information from TV, newspaper and
other secondary sources influences behavior.
Workplace referents’
influences: The extent to which coworkers influence behavior.
Fear of technological
advances: The extent to which rapidly changing technology is associated
with fear of obsolescence or apprehension regarding
a PC purchase.
Declining
cost: The extent to which the cost of a PC is decreasing in such a
way that it inhibits adoption.
Cost: The extent to which the current cost of a PC is too high.
Perceived
ease of use: The degree to which using the PC is free from effort.
Requisite knowledge: The individual’s belief that he/she has the knowledge
necessary to use a PC. This is closely tied to computer
self-efficacy.
For
full text access to papers (for non-commercial use only), please
email
me at vvenkatesh@vvenkatesh.us. A list of my
published
papers is available.
| 
